Skype Campaigns and Promotions

NYC Fashion Week: the glitz, the glamour, the Skype video calls?! That's right; this Fashion Week, Skype will be in the mix.

Fashion designer Norma Kamali, a big Skype fan, has teamed up with us to offer one lucky fan the opportunity to view her OMO (On My Own) collection Fashion Week presentation on September 17 via Skype video call. The contest winner will also be able to ask Norma a question about the collection and win one of her coveted "all-in-one" garments.

Feeling lucky? Get into the front row by entering the contest. Rules and entry instructions can be found here.

This contest is just the latest move by Norma to give access to the often exclusive world of fashion via technology.

She told us, "I believe in the democratization of fashion and technology is accelerating this process. I am grateful that I can utilize Skype, the Internet communications software that connects millions of people around the world, to bring one fan into my show and let them experience the excitement that is Fashion Week in NYC."

We're excited, too, that we can partner with Norma to allow a Skype user an insider's view into a world that most fashion lovers don't get to experience.

For those fans who don't win the contest, but still want to view Norma's Fashion Week presentation and will be in NYC on September 17, they can stop by the Apple store in Soho (located at 103 Prince Street) and see the show live. A podcast of the presentation will also be available for download via the iTunes store in the weeks following the show.

Sure, you can share a Valentine's Day audio or video call on Skype.

But on the main blog Nick Wright offers another suggestion:
a Valentine's Video Card.

He notes: "Because we know how special that moment can be, it's only right that you have an equally special way to say it. That's why you can now send your own Valentine's Video Card which allows you to get as personal as you like "

When you visit the site, just choose a card design, record your video message to that special someone and either send it directly or copy the unique link and send your own e-mail. And of course it's all for free.

Wright notes that the Skype Video Cards were a popular choice last Xmas when tens of thousands sent video greetings to friend and family and even posted them on blogs.

The important thing: Don't forget Valentine's Day

I was looking forward to watching my fellow Chicagoan Oprah Winfrey using Skype for communications on her ambitious Webcast. I signed up at Oprah.com. I was good to go.

Oprah's project features spiritual teacher and best-selling author Eckhart Tolle on an interactive classroom Oprah.com. The 10-week program discusses Tolle’s "A New Earth: Get Ready To Be Awakened." I was ready to be reawakened.

Skype, along with GM's Chevrolet division and Post-It Notes, is sponsoring the Webcast. With over 750,000 registrants, and about a half million who showed up, this well could be, to quote Oprah, the world's largest classroom.

Oprah explains it all at Skype Campaigns.

Oprah's star power attracted 750,000 registrants from 139 countries, from Albania to Zimbabwe, and all 50 states.

Continue reading "Oprah goes Skype" »